Overview
Pinaka is the institutional tier of the Merdot intelligence platform. Where Merdot Track answers what is being said, Pinaka answers where a narrative began, how it spread, who carried it and what it is likely to do next · with evidence attached to every claim.
How it works
Pinaka's engines run around the clock. Incoming articles and posts are clustered into narratives, each narrative is traced back to its earliest observed sources, and the actors moving it are scored on reach, velocity and coordination. Analysts work from a command centre that updates as the picture changes.
Capabilities
- Origin tracing · the first observed appearance of a narrative and its path outward.
- Actor intelligence · accounts, outlets and networks ranked by influence over a narrative.
- Knowledge graph · entities, relationships and events linked across sources.
- War room · shared live workspace for a monitoring team during a fast-moving event.
- Multilingual · Hindi, Gujarati and other Indian languages handled natively.
- Tenant isolation · every organisation's data is scoped and stored separately.
In practice
A typical Pinaka deployment during a fast-moving story.
- Hour one · a narrative cluster forms from a handful of posts and two regional outlets; Pinaka records the earliest sources and the first amplifiers.
- Hour six · the actor graph shows which accounts are coordinating and which are organic, with reach and velocity for each.
- Day two · the war room holds the evidence trail, the geographic spread and the counter-narratives, ready for a briefing.
Who it is for
Public bodies, incubators, universities and large organisations with a communications or public-affairs function. Deployments are provisioned and supported by Merdot directly.